Why is manga currently outselling comics in the United States?

Several factors contribute to manga's dominance. Manga offers a wider variety of genres and storytelling styles, often catering to niche interests. The serialized format, readily available digitally, allows for consistent releases and builds anticipation. Strong online communities and accessibility through platforms like Crunchyroll and ComiXology also play a significant role. Furthermore, manga's affordability, particularly in digital formats, is a key advantage.