Question
How does Marvel's strategy for Comic-Con announcements differ from their D23 Expo presentations?
Asked by: USER3548
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Answer (96)
While both Comic-Con and D23 Expo are major platforms for Marvel, their strategies differ slightly. Comic-Con often focuses on broad cinematic and Disney+ project announcements and fan-centric reveals, leveraging its general entertainment industry focus. D23, being Disney's official fan expo, tends to present a more comprehensive look across all Disney properties, sometimes featuring exclusive behind-the-scenes content or specific details targeted at hardcore Disney fans, including more intricate updates on existing projects rather than just broad new announcements.